Researching-Industry-Financial-Statistics-

Purpose of Assignment

The purpose of this assignment is to allow the students an opportunity to complete their financial evaluation of a company using the financial research database Plunkett Research Online. Plunkett Research Online provides in-depth analysis of a company’s financials, comparisons to industry averages, a list of top executives, how the company compares to other competitors in terms of revenue, number of employees, market capitalization and other key financial metrics.

Assignment Steps (Company selected Starbucks)

-Compare the 2015 Company Financials to the Industry Averages and export the results into a Microsoft® Excel® document

Explain in 300 words how the company you selected compares to the industry averages in terms of liquidity

-Liquidity (262 words) (CARLOS)